We are all hän .gif
Equality forms a core value for Finland and its people, and the best symbol of Finnish equality is a personal pronoun from the Finnish language: hän. The third-person singular pronoun hän is neutral in terms of gender and social status, so it represents equal opportunity. It is “she” and “he,” all at once, and it has always existed in the Finnish language.
To promote inclusivity and equality, Finland wants to introduce this word – and the thinking behind it – to the rest of the world.
This gif features faces of people of multiple ages, genders and ethnicities in fast glimpses with the text “We are all hän” in white on top of the images.